As Special Projects Team Lead, I directed the creation of marketing collateral, photography, and visual concepts for high-profile initiatives including Viva Glam, M.A.C. Pro, event launches, and partnerships with the fashion industry and artists. My work supported artist training programs, development initiatives, and the M.A.C. AIDS Fund. I also identified, recruited, and onboarded top-tier talent to meet project needs, ensuring seamless alignment with brand goals. Collaborating with cross-functional teams across Creative, Creative Services, Visual Merchandising, Store Design, and Industrial Design, I ensured design requirements were integrated into every phase of production, delivering cohesive and impactful results.